Coming soon.
Laecken is a new fashion label that I recently started. With this initiative I want every man to be able to express himself with clothing, accessories, jewelry and textiles in a confident, unapologetic and stylish way.
Laecken is inspired by the world around us. Places like Mexico, Japan, Hong Kong, India or Ghana hold centuries of heritage, craftsmanship and innovation in textiles, clothing and visual expression.
I am particularly drawn to the use of geometry in traditional menswear from these countries: garments built from simple, rational shapes. This timeless logic, clarity, intelligence and elegance, sits at the heart of Laecken.
The name
Laecken comes from the Dutch word ‘laken', a historic textile tied to my family name and to centuries of craftsmanship. Across the world, every culture has its own form of laken: wool, cotton, linen, hemp or silk translated into garments such as ponchos, kimonos, kaftans
and robes.
How we work
We work along three lines:
Laecken Curated
Collaborations with exceptional designers and artisans from Mexico, Hong Kong and Ghana, soon also India, Malaysia and Japan. Expect WDCD alumni such as Carla Fernández and Guillermo Del Toro (Mexico), rising talents like Yayra Agbofah (Ghana), and hidden gems like Yeung Chin (Hong Kong).
Laecken Collabs
Limited-edition partnerships. More to come.
Laecken Classics
Our own timeless pieces, inspired by traditional dress and personal history (including a pantalon based on my grandfather’s wardrobe!)
Culture & responsibility
Laecken works with designers committed to responsible materials, fair working conditions and small-run production. Our Classics are made from high-end Belgian deadstock fabrics and produced in Amsterdam with WDCD alumnus Makers Unite.
We will launch
Laecken will launch in late April/May 2026 with intimate pop-ups and collaborations across Amsterdam and beyond. Follow along at www.laecken.com and our social media. You can also subscribe to the newsletter. No spam, we promise. We will share updates occasionally.
Laecken is not a solo project
Femke van Gemert (design & art direction), Maikel van der Laken (event production), and myself as founder and creative director. Branding and graphic design are by my all time favorite Designpolitie (Meeuwis, Ymar, Pepijn), with inspiration flowing straight from the WDCD community. A special shout out to my business partner and one of the best designers (and DJ!) I have ever met,
Pepijn Zurburg.
Let’s celebrate life, and the beautiful world we live in.
Warm regards,
Richard